Africa: The Saudi Fund for Development: A Reliable and Silent Partner
It is time to give credit where credit is due. The Saudi Fund for Development (SFD), through its numerous investments on the African continent, is actually the most reliable partner for the African people.
By observing across the four corners of the African continent, one can find SFD investments that have contributed to improving the living conditions of the African people.
African observers believe that it is time for an assertive communication strategy to be implemented in order to promote the investments of the Saudi Fund for Development, as the vast majority of the African people are unaware of these significant investments made by the SFD on the continent for several years now.
In some countries, politicians have made SFD investments their political achievements and do not highlight the Saudi Fund for Development, thereby preventing the populations of these countries from expressing gratitude for these investments.
According to some observers, Saudi Arabian investments are often reduced to food donations during the month of Ramadan. This is because Western media and certain African media outlets prefer to conceal the investments made by the Saudi Fund for Development in other areas.
The African people, feeling a strong connection to Saudi Arabia through these investments facilitated by the SFD, wish for these investments to be known through effective communication.
The Saudi Fund for Development remains a reliable and steadfast partner for the African continent.
Neil Camara