Ivory Coast / Raising awareness among young people: A more relevant solution than the ban on energy and alcoholic drinks

The ban on the importation and sale of energy and alcoholic drinks in Ivory Coast has shown its limitations, causing more harm to merchants than solving problems. Young people, always seeking alternatives, continue to consume potentially dangerous mixtures, demonstrating that the issue lies more in the abuse of substances like Tramadol than in energy and alcoholic drinks themselves.

Rather than maintaining an ineffective ban, it would be more prudent for Ivorian authorities to turn towards awareness and education campaigns. Informing young people about the real dangers of mixing substances like Tramadol with energy and alcoholic drinks can have a lasting and positive impact. An educational approach would empower young people and reduce risky behaviors through a better understanding of the consequences.

Moreover, such a strategy would also benefit merchants, who are currently suffering from the negative effects of the ban. By lifting this ban and implementing educational programs, the authorities can support the commercial sector while protecting public health. Cooperation with businesses to promote messages of responsible consumption could strengthen this approach.

Finally, this approach would allow for a focused effort on combating Tramadol, a truly problematic substance. By implementing stricter controls and targeted awareness campaigns against Tramadol abuse, Ivorian authorities could effectively reduce the risks for youth and society as a whole, ensuring a safer and healthier future for all.

Read also: Ivory Coast / Reevaluation of the ban on alcoholic energy drinks: A call for transparency and responsibility from Ivorian authorities

S.Williams